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Woke, Inc.: Inside Corporate America’s Social Justice Scam
a book by Vivek Ramaswamy
(our site's book review)
The Amazon blurb says that AN INSTANT NEW YORK TIMES BESTSELLER! A young entrepreneur makes the case that politics has no place in business, and sets out a new vision for the future of American capitalism.
There’s a new invisible force at work in our economic and cultural lives. It affects every advertisement we see and every product we buy, from our morning coffee to a new pair of shoes. “Stakeholder capitalism” makes rosy promises of a better, more diverse, environmentally-friendly world, but in reality this ideology championed by America’s business and political leaders robs us of our money, our voice, and our identity.
Vivek Ramaswamy trained as a scientist at Harvard and a lawyer at Yale, and is rightfully revealing the scam of the century: wokeness
Vivek Ramaswamy is a traitor to his class. He’s founded multibillion-dollar enterprises, led a biotech company as CEO, he became a hedge fund partner in his 20s, trained as a scientist at Harvard and a lawyer at Yale, and grew up the child of immigrants in a small town in Ohio. Now he takes us behind the scenes into corporate boardrooms and five-star conferences, into Ivy League classrooms and secretive nonprofits, to reveal the defining scam of our century.
Ramaswamy takes us behind the scenes into corporate boardrooms and five-star conferences to reveal the wokeness scam
The modern woke-industrial complex divides us as a people. By mixing morality with consumerism, America’s elites prey on our innermost insecurities about who we really are. They sell us cheap social causes and skin-deep identities to satisfy our hunger for a cause and our search for meaning, at a moment when we as Americans lack both.
This book not only rips back the curtain on the new corporatist agenda, it offers a better way forward. America’s elites may want to sort us into demographic boxes, but we don’t have to stay there. Woke, Inc.: Inside Corporate America’s Social Justice Scam begins as a critique of stakeholder capitalism and ends with an exploration of what it means to be an American in 2021—a journey that begins with cynicism and ends with hope.
The people remain ignorant, manipulated by the wokeness scam, and gullible, never knowing they're constantly drinking the Kool-Aid and being brainwashed into following elite agendas that often go against their own interests
“A provocative critique, wrapped in a gripping personal story that pulls you in from page one. Vivek Ramaswamy is breakthrough brilliant and arrestingly original. Woke, Inc.: Inside Corporate America’s Social Justice Scam is essential reading for anyone who cares about America’s democracy, economy, and future.”—Amy Chua, Yale Law professor and author of Battle Hymn of the Tiger Mother and Political Tribes: Group Instinct and the Fate of Nations
“Vivek Ramaswamy provides the single most informative and insightful analysis yet of woke ideology…Woke, Inc.: Inside Corporate America’s Social Justice Scam is indispensable for understanding how America's newest and most consequential cultural dogma is fundamentally transforming virtually every sector of our lives.”—Glenn Greenwald, journalist, constitutional lawyer, and author of four New York Times bestselling books
The trouble with wokeness is how much it resembles a mental state known as brainwashed
In Woke, Inc.: Inside Corporate America’s Social Justice Scam, Vivek speaks the truth without fear: woke identity politics is dividing and weakening America at every level. He urges us to lift up all Americans, rather than to pit ourselves against each other. His combination of honesty, intellect, and foresight are exactly what we need to overcome our challenges in the years ahead.—Ambassador Nikki Haley
Every thinking American needs to come to grips with the questions Ramaswamy's book poses—N. Gregory Mankiw
“A provocative, compelling, and highly readable look at the uneasy relationship between business and politics. I may not agree with all of Vivek’s answers, but every thinking American needs to come to grips with the questions he poses.”—N. Gregory Mankiw, professor, Department of Economics at Harvard University
"In a world where many fear to say what they think, Vivek courageously attacks the hypocrisy of corporations and their managements...his speaking truth to power will elevate this important discussion and advance our understanding of the heretofore not-to-be-discussed risks of stakeholder capitalism. I strongly recommend you give this book a careful read."—Bill Ackman, Founder and CEO of Pershing Square Capital Management
In a world where many fear to say what they think, Ramaswamy courageously attacks the hypocrisy of corporations and their managements—speaking truth to power
“Many CEOs bend the knee to the woke because they benefit from it, but Vivek Ramaswamy shows us what true courage requires. Scathing yet inspiring, Woke, Inc.: Inside Corporate America’s Social Justice Scam is an important book for our time.”—Ayaan Hirsi Ali, Research Fellow, Hoover Institution and Founder, AHA Foundation
In this engaging, brilliant book, Vivek Ramaswamy hits the nail on the head: companies go woke because they get richer from division rather than unity
“Vivek Ramaswamy…offers a path back toward a more free and prosperous society.”—Arthur C. Brooks, professor, Harvard Kennedy School and Harvard Business School, and New York Times bestselling author
"There's a new invisible force at work in the highest ranks of corporate America, one far more nefarious. It’s the defining scam of our time—one that robs you of not only your money but your voice and your identity.
Wokeness is the defining scam of our time—one that robs you of not only your money but your voice and your identity
The con works like a magic trick, summed up well by Michael Caine’s character in the opening monologue in Christopher Nolan’s movie The Prestige:
"Every great magic trick consists of three parts or acts. The first part is called The Pledge. The magician shows you something ordinary: a deck of cards, a bird or a man. .. . The second act is called The Turn. The magician takes the ordinary something and makes it do something extraordinary. But you wouldn’t clap yet. Because making something disappear isn’t enough; you have to bring it back. That’s why every magic trick has a third act, the
hardest part, the part we call The Prestige.
Making something disappear isn’t enough; you have to bring it back. That’s why every magic trick has a third act, the hardest part, the part we call The Prestige
"Financial success in twenty-first-century America involves the same simple steps. First, the Pledge: you find an ordinary market where ordinary people sell ordinary things. The simpler, the better. Second, the Turn: you find an arbitrage in that market and squeeze the hell out of it. An arbitrage refers to the opportunity to buy something for one price and instantly sell it for a higher price to someone else.
"If this were a book about how to get rich quick, I’d expound on these first two steps. But the point of this book is to expose the dirty little secret underlying the third step of corporate America’s act, its Prestige. Here’s how it works: pretend like you care about something other than profit and power precisely to gain more of each."
Exposes the dirty little secret underlying the third step of corporate America’s act, its Prestige. Here’s how it works: pretend like you care about something other than profit and power precisely to gain more of each
And then promote progressive values like diversity and inclusion, talk often about making the world a better place, and stay mum about the dirty trick—the fraud—you are perpetrating. You must perform your feat as a form of virture signaling about social justice. Try not to smirk or crack a smile and never reveal your sleight-of-hand to a soul, because if enough people learn the secret to the wokeness trick, the citizens will get cynical and skeptical and see through the smoke and mirrors of wokeness trickery.
If enough people learn the secret to the wokeness trick, the citizens will get cynical and skeptical and see through the smoke and mirrors of wokeness trickery
" . . . in Ramaswamy’s view, even corporate America’s allegedly facile and shallow allegiance to progressive social goals is “quietly wreaking havoc on American democracy.” . . . Given the controversial nature of the race, gender, and sexuality-based topics at issue, large corporations would likely be much better eschewing the woke-signaling and going back to neutral. . . . Since we’re stuck with existing antidiscrimination law, his argument goes, we might as well expand it in a way that will benefit the anti-woke among us. . . . Woke, Inc. makes some important points about the misguided nature of ESG investing, the folly of attempting to inject politics into business . . . The strongest argument against the progressive social agenda has always been not that it endorses the wrong goals (although it frequently does), but that it doesn’t work in the first place. Progressive social reform policies helped to create generations of welfare dependency, family breakdown, poor educational outcomes, and stunted economic growth." (Source: Review of Vivek Ramaswamy’s Woke, Inc., Richard Morrison , Competitive Enterprise Institute)
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Anti-critical race theory protester
"Woke, Inc is a book about corporate America’s social justice scam. The author, Vivek Ramaswamy, exposes the hypocrisy of businesses and executives who claim to care about social justice while exploiting marginalized people for profit. He provides an insider’s view of how corporations use identity politics to manipulate the public and advance their own agendas. This eye-opening exposé reveals the true motivations behind Corporate Social Responsibility (CSR) programs and offers a scathing critique of woke capitalism." (Source: Our review of: Woke, Inc. Inside Corporate America's Social Justice Scam, so many books, somanybooksblog)
For 4 years, Trump suffered from the fraudulent scam ginned up by Hillary using lies and corrupt FBI agents, and the corrupt leftist media were her accomplices; the CRT scam was of that same level; Trump was right: LOCK HER UP!
"American Express is about as capitalist as it gets. An Amex credit card is synonymous with consumerism, convenience and instant gratification. The company, founded in 1850, is so successful at what it does that it made a profit of $2.3 billion in the last quarter alone. That being the case, it would be a bit odd if American Express hired consultants to teach its executives that the wealth-generating capitalism they so successfully exemplify is exploitative and inherently racist. But that is exactly what American Express did, according to an investigation by Christopher F Rufo, a writer and anti-woke activist, published in the New York Post this month." (Source: Woke Inc by Vivek Ramaswamy review — why we should be worried about the rise of woke corporations. Iain Martin hails a cautionary tale of corporate America’s newfound wokeness, Iain Martin, the Times)
Unstated is the liberals' use of unstated, assumed cancellation threats to get corporations to follow their wokeness dictates
Florida's governor, when Disney wouldn't cooperate with DeSantis' request not to lay woke nonsense on customers, signed a law revoking Disney's power of self-governing status and now there are expensive lawsuits, while wokeism indoctrination took a blow since few people want it and Disney's suicidal stubornness shows the power of liberals' threat power. Few people want their 5-year-olds exposed to sexuality and LGBQ indoctrination, but if the liberals say that is the woke thing to do, brainwashed liberals comply immediately. But conservatives (who hate wokeness) and companies run by conservatives do not, preferring litigation, since they win.
Blacks are being exploited by whites, say woke liberals, but woke liberals are the ones exploiting the blacks and it's all part of the wokeness scam
The wokeness scam gets liberals and corporations more power and more wealth, as they pretend to care about blacks which they say are being exploited by whites, but they are the ones exploiting blacks with ugly, divisive identity politics.